Content Specialist

Responsibilities:

• Plan and execute a content strategy that drives high engagement on all channels.
• Ensure quality, clarity and consistency for all content from the company - including PR placements, social media posts, blogs, and whitepapers.
• Website: monitor performance, revise and maintain the website resources.
• SEO: Drive CredoLab’s SEO performance with activities including, but not limited to:
• Identification of new keywords for optimization on the site while maintaining the ranking of current keywords. Strategize and execute plans to improve keyword performance.
• Review and revise current content for SEO optimization
• Copywriting: create content for social media, events collaterals, social media ads, etc.
• Brainstorm with marketing team members to develop new ideas for content and provide editorial support to the wider corporate team, when needed.
• Manage the distribution of content across all channels.
• Design: Create the graphics to support the content like infographics, banner image, icons, gif etc.

Requirements:

• 2 - 3 years experience in B2B technology content management role.
• Understanding of fintech or financial industry is a plus.
• Excellent written and verbal communication skills.
• Understanding of content marketing tactics, such as SEO and social media marketing.
• Strong in Google Analytics.
• Good to have: experience in Adobe Acrobat/Illustrator (or any other designing software).
• Good sense of humour.

Interested candidates can Apply Here.